Adelaide Mobile Lunch Service: Retail

Raelene Bird established Adelaide Mobile Lunch Service 15 years ago, having grown up in the Salisbury region.

“I believe in the north and wanted to keep the business in the local area,” explains Raelene. “Being in the Salisbury area was convenient since starting up we have expanded and moved premises, still within Salisbury. We stayed within Salisbury for both the business and to also maintain our same staff. We now service the north, west and eastern areas of Adelaide.

Adelaide Mobile Lunch Service is a South Australian family food company with 20 vans out on the road each day. The company employs 35 members of staff and delivers food to more than 600 customers every day.

“We deliver a vast selection of food and beverages,” continued Raelene. “All of our products are purchased from South Australia organisations only.”

The variety of food and drinks on offer ranges from home-made pasta, Thai curries, roast dinners, casseroles, snitzel packs, pastries including the popular Balfours, Villis, Mrs Macs and Gawler South Bakery, hot dog and burger selections, rolls, wraps, sandwiches, salad packs, fruit salads, yogurts, cakes, lollies, soft drinks, energy drinks, juices and more.

“We open our kitchen early in the morning to enable our team to bake a selection of fresh food daily, that’s how we’re able to continue with our important motto ‘Adelaide Mobile Lunch Vans: Get it Fresh’.

“I have always worked in the hospitality industry and wanted to go into business with my husband,” said Raelene. “We are very mindful of the current economic situation and want to ensure that everyone can purchase from our vans. We continuously offer specials depending on customer requests and changing seasons.”

Adelaide Mobile Lunch Service has benefited from doing business in the Salisbury region by participating in short courses available through the Salisbury Business & Export Centre. It is this accessibility to support and advice that makes it easier for the company to go about their daily business.